Examining innovation activities of enterprises
2012
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Advisor: Yrd. Doç. Dr. Vesile Özçifçi
Abstract (EN)
Business establishments are forced to transform as a consequence of latest developments in information technologies, expeditious introduction of new products into markets, and swift shifts in customer demands and needs. Under such circumstances, the primary resource of corporations holding competitive edge is considered as their innovativeness. Such corporations adopting innovation processes are clearly the ones with flexible structures enabling them to adjust market changes. Under changing competition conditions as a result of globalization, satisfying customer demands and needs replaces the priorities such as quality, cost, and speed; and consequently corporations are required to develop new products and processes, and to modify their organizational structures.This study seeks to clarify the relationship between innovation activities and performance through comparing medium size and larger size corporations. Data have been gathered from 105 medium-size and larger size firms located in Kayseri. The relationship between innovation fields and innovation activities implemented by these firms and their performance has been established. The innovativeness level, innovation activities, and performance relations in corporations of various sizes has also been examined.Research results have indicated that a hefty majority of the firms execute high levels of innovations, and there is a relationship between the size of firms and the innovation activities implemented. It was also seen that there is a relationship between innovation activities and performance of the firms
Author
Dr. Hatice Sarıçay
Institution

Aksaray University
Üretim Yönetimi ve Pazarlama Bilim Dalı
How to Cite
Hatice Sarıçay (Master Thesis). Examining innovation activities of enterprises, 2012, Aksaray University.
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