Destination marketing applications of Cittaslow local governments in Turkey: Sample of Vi̇ze county

The issues of this thesis are destination marketing applications of Cittaslow local governments in Turkey: Sample of Vize County. The purposes of this study are to examine the approaches of the local authorities in Turkey that are in the Cittaslow Network to the marketing problems and to provide solutions. Vize, Seferihisar, Gökçeada, Akyaka, Taraklı, Yenipazar, Perşembe, Yalvaç and Halfeti are the cities in Turkey which are in the international Cittaslow network that contributes to emergence of the cities as brands on behalf of sustainable regional development and of being a destination. The research was carried out by using the semi-structured interview technique as a qualitative research method. The qualitative data obtained by using semi-structured interviews were analyzed by content analysis technique. Key Words: Sustainable Development, Local Governments, Destination Marketing, Cittaslow, Slow City.