Master'sOpen Access

The effect of green human resources management on service quality

2023
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Advisor: Doç. Dr. Gül Gün

Abstract (EN)

Today, with the globalization and increasing competition, the damage done by people to nature has increased. As a result, a new concept, green human resources, has emerged both to retain competitiveness and to adopt environmentally friendly behaviors. This study was conducted to invesigate the effects of green human resources management on service quality and to contribute to the literature. The study was applied in the university hospital, which is one of the service sectors that require intensive labor. Questionnaire method, which is one of the quantitative research methods, was used in the data collection phase of the study. With the ethical permission obtained from Munzur University Graduate Education Institute, a university hospital in Turkey was applied and face-to-face questionnaires were distributed in line with the hospital's permission. The population of the study consists of 2900 people working in the hospital. Considering the number of universe created by the employees, the sample of the study was found to be 340 people, with a 5% margin of error and 95% reliability. All people working in the hospital were included in the study without restriction. In the first stage of the research, there is the Green Human Resources Scale consisting of 26 questions and translated into Turkish by Öselmiş (2020) created by Shah (2019). In the second stage, the Service Quality Scale consisting of 22 questions developed by Lu and Liu (2000) and used by Beydoğan and Kalyoncuoğlu (2017) was used. As a result of the study, it was observed that the health professionals working in the university hospital did not have sufficient knowledge about the concept of green human resources, but it was seen that green human resources management had significant and positive effects on the service quality. For this reason, it is important for the sectors providing services to focus on this green human resources management concept and make improvements in these areas in order to increase the service quality.

Author

Dr. Özge Ayaz

How to Cite

Özge Ayaz (Master Thesis). The effect of green human resources management on service quality, 2023, Munzur University.

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