A research on Gaziantep on the effects of social networks of administrators and owners in customer problems in sports enterprises

Nowadays, healthy life and social life are at the forefront and these lifestyles are supported by social media, which has led to the establishment of sporting enterprises and services that emphasize the importance of doing sports. Along with this, it contributed to the formation of the sports industry. We have tried to find ways to find customers, acquire customers and retain existing customers and to provide better service in these sports enterprises in increasing competitive environment. Establishing businesses today can be easy, but maintaining these businesses is a challenge. Newly established businesses often provide first-time customers with links to social networks. They provide support for these companies to survive in the enterprise. Businesses with large social networks are luckier when it comes to clients. Thanks to these customers, they are able to find both businesses and new customers. In this research you will find information about the customer base and the current customers that are necessary for the continuity of the businesses. Both normal businesses and sports entities need to determine well what to do in challenging competitive environments and evaluate their strategies accordingly.