Swot analysis of the cable sector in Turkey
2024
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Advisor: Dr. Öğr. Üyesi Emre Eren
Abstract (EN)
This study aims to evaluate the strengths and weaknesses, opportunities, and threats of the cable sector in Turkey, providing a comprehensive examination of the cable industry. The research encompasses data related to the Turkish cable sector. The study employs the SWOT analysis method, which extensively addresses the four fundamental elements of an industry: strengths, weaknesses, opportunities, and threats. The examination of strengths focuses on Turkey's strategic location and export potential, the level of demand in the local market, growth capacity, high production capabilities, and technological advancements. Weaknesses include the competitive challenges faced by local producers in the global market, difficulties or costs in accessing raw materials, and the sensitivity of the local market to global economic fluctuations. Opportunities discussed include the potential for market expansion through new technologies and innovative products, increased demand linked to growth in the energy sector, and opportunities for opening up new markets and exporting in the global arena. Threats examined include global economic uncertainties and exchange rate fluctuations, competitive pressure from foreign competitors, rising raw material prices, and supply chain issues. This research represents one of the most comprehensive academic studies conducted on the Turkish cable sector, filling a significant gap in the literature related to the cable industry.
Author
Dr. Fatih Özbey
Institution
How to Cite
Fatih Özbey (Master Thesis). Swot analysis of the cable sector in Turkey, 2024, İstanbul Beykent University.
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