Design objects in outdoor advertising after 1950

In this study, outdoor advertising and the design language in outdoor advertising after 1950 were studied. Therefore, first the definition of graphic design, objects of graphic design, definition of advertisement and along with historical process outdoor advertising were analyzed. Examples of outdoor advertising were studied from 1950 to present day. In this context, the possible examples of the functions of outdoor advertising in the present day, changing applications and in the future via which technologies it will change. The "Design Objects in Outdoor Advertising after 1950s" study consists of four chapters. In the first chapter information about the determination of the problem, the aim of the study, the methodology of the study and plan of the units were given. In the second chapter, the definition of graphic design were presented and explaining determinant factors in increasing the effect of advertisement along with graphic design objects, the design rules of graphic design which need to be paid attention were analyzed. In the third chapter, the definition of advertisement, development and the courses of advertisement have been dealt with examples since 1950s. The present-day advertisement coursesin relation to graphic design and place were analyzed. In the fourth and last chapter, examples about the future of outdoor advertising were presented, the conclusion about the study, the contribution of the study to the literature, the constraints of the study and prudential working areas were given. Key Words: Advertisement, Graphic Design, Visual Communication, Outdoor Advertisement, Place