Professional image perception of accountants

Services maintained by the independent accountants for public and private sectors play an important role in the presence of these institutions. Therefore, the efficiency of the accounting functions will increase the profitability of the enterprises and the effectiveness of their management. One of the determinants that will improve the functions of accountancy is the development of job image. Relationships between job image and accountancy affecting relationships can be utilized to bring up the efficiency and effectiveness of accountancy. The study analyzed the dimensions of the image of the accountancy profession by discussing the definition and historical development of the image concept. ANOVA analyses were performed by using the socio-economic data of the accountants as an independent variable, and the job image perception of the accountants as the dependent variable. As a result, variables such as gender, income and education status could not be found as a determinant of the job image. In addition, negative effect of working conditions on the negative perception of professional image has been pointed out. The findings of the study were brought to the attention of policy makers by summarizing them as concrete proposals. The study, which aims to reveal the factors affecting the job image, has significant results for increasing the efficiency of the employees of the accountancy profession.