Master'sOpen Access

The effect of general procrastination on consumer purchasing behaviors

2019
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Advisor: Prof. Dr. Remzi Altunışık

Abstract (EN)

The aim of this study was to investigate the relationship between procrastination and consumer behavior in a multidisciplinary approach. With this thesis, it is aimed to make important contributions to the field literature in Turkey. The study was conducted with the participation of 311 male and 199 female participants aged between 20 and 49 years living in Sakarya. The research was conducted with quantitative data analysis method and the data were collected by questionnaire. General Procrastination Tendency Scale and Purchasing Procrastination Scale were used in the study. There are two other sections in the questionnaire which include categorical questions and demographic characteristics are measured. When the Procrastination Procurement Scale was developed, three preliminary studies were conducted and the scale was finalized. In the analysis of data, frequency analysis, t test, Anova test, Chi-Square test, factor analysis and correlation analysis were performed according to the type of data. As a result of the analyzes, it was found that demographic characteristics were related to both general procrastination tendency and purchasing procrastination tendency and reactions to some problems in shopping. During the thesis study, a new scale with four factor dimensions was developed and it was found that the general procrastination tendency had a predictive power on consumer purchasing procrastination behaviors.

Author

Dr. Hazel Mihriban Karaca

Institution

How to Cite

Hazel Mihriban Karaca (Master Thesis). The effect of general procrastination on consumer purchasing behaviors, 2019, Sakarya University.

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