Using accounting information in the function of strategic decision making and an application at Ege Seramik inc.

IV ABSTRACT Management is in fact a process of decision making. The main component of planning, organizing, executing and controlling functions of bushess management is decision making Strategic decision making, on the other hand, is about determining general bushess goals, searching for and selecting of production or functional areas and markets which fosters the achievement of objectives in the light of continuing environmental studies. The consistency of decisions reguires that all selections be proveded and all pertinent information related with these be gathered. Within this concept, all the information that is related with decisions made by the management during the process of executing managerial functions is provided by managerial accounting. Today's competitive trend for global markets has made the current managerial accounting system unsufficient. Along with the development and use of managerial accounting techniques that are in accourdance with strategic management, "Strategic Management Accounting" fosters especially the evaluation of interaction between the firm and its environment, and making of the firm's strategic decisions. Nowadays, reaching the firm's short and long term objectives requires the existence of a well-defined pricing policy, In this aspect, cost information as a decision making tool for management.