Analysis of the contest show "The Voice of Turkey" in terms of elements of the reality show genre

Reality show programs bring with themselves huge popularity and these programs are broadcasted on a continuous basis in the television industry. Consequently, broadcasters are constantly supporting and investing in new ones. In this study, the features of reality show programs will be discussed, in terms of form, content and the reasons for watching these programs. The main research question is why these types of programs, which have a large audience, are preferred among viewers. In this context, specifically the subgenre of reality shows, talent shows will be used for a detailed analysis of these motives. Taking into consideration the success and huge ratings of the talent show "O Ses Türkiye - The Voice of Turkey", this talent show program will be examined in further detail by this study. Steven Reiss's 16 Basic Desires Theory, which enables us to make a profile of viewers of reality programs, forms the basis of this study. Applying Steven Reiss's Theory to the talent show "The Voice of Turkey", audience's viewing motives will be presented and viewers' reasons for choosing this particular talent show will be examined. With an aim to develop a motivational profile of the viewers of the talent show "The Voice of Turkey" a focus group from the audience watching this show will be formed and in-depth interviewers with the focus group will be conducted. The audience will be the main focus and the aim of this study is to make a representative sample of the viewers of this particular talent show. The purpose of this research is to come up with a conclusion to the question what is the main motivational force that drives interest in reality television, specifically talent shows. Additionally, the utilisation of this research will continue on to conclude characteristics that will be important elements for future successful programs of the same genre.