Insurance literacy from the perspectives of insurance company managers

Recently, it is seen that insurance sector is in a rapid development in our country. During the past along with the insurance industry revealed that Turkey's growth performance has also been significant progress in 10 years. Today, the effectiveness of the insurance sector is considered as an indicator of economic development. The insurance sector has a wide range of functions that will provide a catalyst effect to the economy, as well as to create a wide working area, to distribute risks and to insurance trust and rains funds. In this context, it is of great importance to increase the insurance awareness and insurance literacy levels of individuals. In order to increase insurance literacy awareness, the interaction of the insurance sector with financial literacy is important. The high level of financial literacy will benetif both in terms of increasing the demand of households for insurance and knowing the advantages and disadvantages of insurance policies they have purchased. Furthermore, insurance awareness needs to be improved through financial trainings. The insurance sector, which forms an important part of the financial system, is also an important factor in planning the future. In this framework, the interview has been condusted with the managers of the insurnace compaines using the in-depth interview method and the interaction of insurance literacy with the insurance sector from their perspective has been studied. Keywords: Insurance, Financial Literacy, Financial Education, Insurance Literacy.