Analysis of social content posters and a moving application

The art of poster, which initially started with simple figures drawn on cave walls, has undergone a significant transformation thanks to the screens that entered our lives with the advancement of technology in the 21st century. Static poster designs, which used to be exhibited only in certain areas and reached a limited part of the population, have become more impressive and dynamic on digital platforms with technological opportunities. As a result, moving poster designs prepared by combining elements such as visuals, animation and sound have started to create a deeper and lasting effect on their target audience. In the first chapter of the thesis; a general introduction to the subject, the purpose and importance of the research are explained. In the second chapter; definition of the poster, historical development process, psychological and cultural meanings of the colors used in poster design are discussed. At the same time, in this section, the designs prepared in Turkey and abroad have been examined by conducting a comprehensive literature review on moving poster designs that emerged as a result of developing technology. In the third chapter; the definition of social responsibility, the emergence of social responsibility projects in the world and in Turkey, the advantages and disadvantages of these projects have been analyzed. In addition, in this section, poster designs prepared on six topics that have recently occupied the media have been analyzed using the theoretical approach and descriptive analysis method. In the fourth and final chapter, six animated poster designs were prepared within the scope of the determined topics. While preparing these posters, application studies were carried out in line with the achievements and findings obtained during the thesis process. As a result, in the thesis, it is aimed to create a Turkish source for the literature on the subject in line with the data obtained by examining the effects of social content poster designs on people and the development of moving posters that entered our lives with the advancement of technology. Keywords: Poster, Social Responsibility, Moving Poster, Moving Typography, Poster With Social Content