The importance of green innovation for sustainableenvironment: A research on Antalya agricultural sector

The concept of sustainability was brought to the agenda with the rapid increase in population and rapid consumption of resources in the industrial revolution. Concerns for the future have revealed the importance of this concept. International congresses and agreements have emphasised the provision of a sustainable environment. Green innovation, which is the environmentalist face of innovation, carries out activities without harming the environment by using natural resources efficiently. Sustainable environment and green innovation are concepts that function in line with the same objectives and are in a relationship. The aim of the study is to explain the importance of green innovation for a sustainable environment. The study was conducted on Antalya province, which is one of the important agricultural cities of Turkey, by survey method. The study was conducted with 92 participants from enterprises and producers engaged in agricultural activities in Antalya province. Survey data were tested with correlation analysis. In the study, it was concluded that the concept of sustainable environment is known in Antalya province, but there is little knowledge of the concept of green innovation.