Public relations practices in transnational corporations: A qualitative research in the automotive industry
2013
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Danışman: Doç. Dr. Seçil Deren Van Het Hof
Özet (EN)
This study examines the public relations practices of transnational corporations operating at the automtive industry at the local level, the communication of public relations practitioners in the international arena of headquarters and clarifies the debate on global or local public relations by questioning public relations practitioners and the practices in transnational companies.
Yazar
Sibel Hoştut
Bu Yayına Nasıl Atıf Yapılır
Sibel Hoştut (Doctorate thesis). Public relations practices in transnational corporations: A qualitative research in the automotive industry, 2013, Akdeniz University.
Anahtar Kelimeler
Lisans
Tüm Hakları Saklıdır
Bu eser belirtilen lisans koşulları altında paylaşılmaktadır.
Akdeniz University tezlerinden daha fazlası
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