North
267 theses under this subject heading
Traffic Accident News in Turkish Republic of Northern Cyprus Newspapers
Road traffic accidents are one of the major issues in Turkish Republic of Northern Cyprus for the individuals who are involved in a traffic accident, their families, loved ones and also for the government, which suffers from consequences morally and financially. This study aims to find out if the 151 news stories from six local newspapers in TRNC in July 2017 use yellow journalism by using sensationalism and its elements into traffic accident news stories to attract audiences by adding soft news values and to gain more profit from the stories. What is more, by employing quantitative content analysis, this study observes if the selected newspapers miss ethical liabilities while constructing the stories. The conclusion of this study indicates that more than half of the news stories have used sensationalism. Newspapers with more commercial concerns tend to show more sensationalism in the news stories. Thus, it is observed that journalist skip ethical liabilities, when it comes to respecting the news subjects’ identities and personal lives.
Brand Loyalty in the Construction Sector The Case of North Cyprus
“Construction sector occupies an important place in the economy of the TRNC, and parallel to the population growth, the demands for buildings continue to increase” (building construction and parcel statistics, 2009). The figures released by the State Planning Organization (SPO) indicate that Urban building has been increased by 13.4% from 131,619(1997) to 308,405 (2009) floor area (m2). This dramatic expansion will result in appearance of the more construction company and of course the more contracts will be signed among contractor and the customers. The objective of the thesis is to explore the source of customer satisfaction and dissatisfaction in the construction industry and understand how it can influence the brand loyalty to retain value customer and gain repeat business and to measure the brand loyalty influences. For this purpose a conceptual model were designed and be tested empirically by using structural equation modeling. Dimensions will be determined which can be significant predictors of overall home-buying satisfaction. In the field of construction, brand loyalty can be defined by having more contracts by the mean of loyal customer with the contractor. For this reason 14 hypotheses were defined and their relationships were tested on the sample of 101 respondents. The results provide empirical support and positive relationship for 10 of 14 hypothesis examined. Keywords: Construction industry, brand loyalty, customer satisfaction.
Financial Analysis of Wastewater Treatment Plant in Famagusta – North Cyprus
The aim of this study is to explore the unit cost of treated wastewater that farmers may be willing to pay per cubic meter for irrigation purposes in other to give up the use of underground water. For this, an appraisal for the wastewater treatment plant was undertaken using the cost-benefit analysis approach. The appraisal assesses solely the financial and sensitivity analysis to enable an efficient long term feasibility and sustainability of the wastewater treatment plant. The financial analysis conducted shows that the FNPV of the treated wastewater plant is positive and significantly large enough to generate high returns on investment for the municipality. Therefore, we can say that, the treatment plant project is feasible and it will be able to generate sufficient cash flows. Also, based on the sensitivity analysis results, it appears that the variables under observations are not sensitive enough to affect the FNPV of the project. At the end of this study, it was found that farmers in Gazimagusa – North Cyprus are paying higher for purifying wastewater (0.39 euros per cubic meter) when compared to what is obtainable by farmers in the South Cyprus (0.15 EUR per cubic meter) of treated wastewater.
An Empirical Assessment of Sport Tourism-Potentials, Barriers and Prospects: The Case of North Cyprus
This study aims to investigate and explore the present processes, potentials, barriers and organizations of sport tourism in Turkish Republic of Northern Cyprus (TRNC) in order to provide a clear policy guideline to the tourism operators and practitioners as well as to the decision makers. Furthermore, this study aims to achieve exploring the deficiencies that might have hampered the development and planning for sport tourism. Sport Tourism is one of the popular forms of Tourism Industry that motivate so many tourists to go to a destination. Sport Tourism in its Hard or soft categories are able to attract millions of tourists from hundreds of different countries to travel and participate in sporting events. This form of tourism has the potential to have positive impact economically and socially. However, sport tourism requires infrastructural consideration and certain technological preparation with specific land use issues. This study assumes that potentials to establish this form of tourism exists; however, the infrastructure for and commitment to this highly suitable tourism is not in place. An examination of planning process of sport tourism with respect to scale, scope, resource protection, product development and institutional responsibilities will be other aims. A qualitative data analysis will be performed to collect data and result for this paper. This study will be also a pathway to provide guidelines how to market and locate sponsors for sport tourism as an entrepreneurial initiative. Keywords: Niche tourism, Sport tourism, Tourism planning, North Cyprus
Incremental Effect of Service Orientation, Perceptions of Organizational Politics, and Employee Engagement on Job Embeddedness in Hotels of North Cyprus
This research analyzes a reasonable model indicate that the rate of increase on job embeddedness as a result of service orientation in a low perceptions of organizational politics is higher compared to an organization with high perceptions of organizational politics. In addition, employee engagement has mediating effect on the relationship between service orientation and job embeddedness. Three hundred and seven employees with 47 manager groups were selected as samples 14 five-star hotels in Northern Cyprus for this study. The data were analyzed using the multi-level analysis following the hierarchical linear modeling considering the employees were nested in the departments. As hypothesized, the results demonstrated that the employee engagement partially mediates the effects of service orientation on job embeddedness. The results also indicated that interaction of service orientation and perceptions of organizational politics has negative influence on job embeddedness, which is an important signal to the hotels in the research context. Hotel managers must seek to adopt and focus on an excellent service orientation for training. Furthermore, new procedures and policies should be devised by the management of the lower star hotels within Northern Cyprus i.e. five-star hotels, which would aid in minimizing the possible effects of political decisions likewise adopting a more professional approach in the various aspects of their operations. In addition, there are very limited empirical researches have been conducted in the field of human resource and hospitality management on the links between employee engagements, perceptions of organizational politics, job embeddedness and service orientation. Hence, the significance of this study as it aims to fill the gap by examining the mediating and moderating roles of employee engagement and perceptions of organizational politics using a multi-level model for five-star hotel industry in Northern Cyprus is necessary. Keywords: Employees, Employee engagement, Job embeddedness, Cyprus, Perceptions of organizational politics, Service orientation.
Economic Impacts of Educational Tourism on Host Community. A Comparative Study in Famagusta and Lefke, North Cyprus
Educational Tourism plays an important role in the lives of host community. There are three types of impacts which affect their lives. Such as: economic, socio-cultural and environmental. The main purpose of this study is to investigate the hosts' perceptions on Educational Tourism development and to achieve broadened perspective of Edu - Tourism on economical concern of the host community of two regions of North Cyprus – Famagusta and Lefke. By comparing these two locations and level of impacts in each of them we will gather in-depth data which will help us to understand the path in which “younger” destination – Lefke will develop in future for educational tourism. To measure the impacts of Educational Tourism in Famagusta and Lefke, North Cyprus, data was collected from 24 host residents who lives in these regions. So, the sampling of our study was local people from different regions of Famagusta and Lefke, North Cyprus who lived there for more than 20 years, because in our opinion, those people are the ones who noticed the effects of development of educational tourism better than those who lived here smaller period of time. Qualitative data collection was used to collect the information via semi-structured interviews and face-to-face interactions with locals. The findings of our study revealed that most of the respondents benefit from Educational tourism development, although there are some negative impacts that were mentioned by interviewees. Most of the findings of this study are supported by the results of previous studies which were mentioned in literature part of the research. Keywords: Educational tourism, Economic impacts, Famagusta, Lefke, Northern Cyprus, Resident attitudes, EMU, EUL
Effects of Educational Tourism on Social-Emotional Experiences and Well-Being of International Students of Eastern Mediterranean University in Northern Cyprus, Famagusta
This research aims to investigate the effects and influences of educational tourism on social-emotional experiences and well-being of international students of Eastern Mediterranean University in Northern Cyprus, Famagusta. This study was a qualitative studythat tried to find out the impacts of educational tourism on international students' well-being. Semi-structured interviews were used with 15 foreign students between the ages of 18 and 35 who were not Turkish Cypriotsto answer the questions. The study indicates that educational tourism has impacts on international students’ social emotional experience and psychological wellbeing. Their lives will change as students plan to travel and leave their country to study and live in another country. These types of changes have been found in this research such as: being independent, communication problem, adapting difficulties in a new place, unfamiliar cultural issues, facing disrespect, panic attacks, safety issues and language barriers. And all these changes happen because of many reasons such as educational issues, acculturative stress and economic issues. These changes bring other impacts in their lives such as homesickness, increasing anxiety, depression, culture chock, increasing sadness and low self-esteem. Keywords: Educational Tourism, International Students, Social-Emotional Experience, Psychological Wellbeing, North Cyprus.
The Problem of the Turkish Immigrants in TRNC in the Light of International Law
ABSTRACT: This thesis examines the presence of Turkish immigrants in North Cyprus and the ways this issue needs to be solved in light of international law. The aim of this thesis is to investigate all different arguments about the Turkish immigrants and to analyze them. The most important one among many different research questions of this thesis is ―in the future plan, what will be the legal status of the Turkish immigrants in Cyprus? What are and what will be their rights in this European land? The issue of Turkish immigrants is a complicated one, therefore, I will try to find answers among contrasting ideas. Hence, I will try to obtain the correct number of Turkish immigrants, their objectives, motivations and effects of their existence in the island on politics in the TRNC. In addition, this research will examine different examples in the world in which settlement problems were attempted to be solved, and in the light of this information, I will shed light on the issue of Turkish immigrants for ongoing negotiations and make some predictions about how this problem might be solved. Keywords: Turkish immigrants, Cyprus problem, international law, TRNC. ……………………………………………………………………………………………………………………………………………………………………………………………………………………
Adoption of Mobile Banking in Northern Cyprus
ABSTRACT: The subject of this thesis is to search on mobile banking adoption in the case of North Cyprus. This research was conducted in order to understand what kind of individuals’ background has a significant effect on the adoption of mobile banking. Mobile banking is defined as the financial transactions that can be done through wireless devices such as smart phones, Personal Digital Assistants (PDAs) and other wireless devices. In order to understand the influential factors of users acceptance a survey was implemented among various nationalities with different age groups in North Cyprus. It hopes that this research not only helps the managers of banking industry in North Cyprus to make better decision in their further marketing plan, it will help other managers in similar industries and other countries which have similar conditions to North Cyprus. The findings of this thesis demonstrate that among 60% of respondents have been using mobile banking for 1 to 5 years. Among these people of different nationalities mobile banking was perceived as a useful tool for conducting banking transactions. In contrast, the result showed that different age groups have different perceptions of mobile banking usefulness. Finally, males and females perceived that suggesting this service to their environment may differ. In accordance to the result of mean scores analysis, it proved that the most important influential factors are perceived usefulness, perceived ease of use, and social norms. Keywords: Mobile Banking (MB), Adoption, Northern Cyprus. …………………………………………………………………………………………………………………………
Evaluating an English Language Course for Nursing Students
This study aims to investigate into the English course for nursing in the faculty of nursing at Shahid-Beheshti University. More specifically, the study aims to identify the students’ and the instructor’s opinions about the course suggestions as regards the improvement of the English course, and the students’ need as perceived by themselves and the course instructor. This study has been designed as a case study which uses a mixed-methods approach to research. In other words, both qualitative and quantitative data were collected through the student questionnaire and instructor interview. The participants of the study were seventy nursing students in the third and fourth years of their study and one instructor in the faculty of nursing at Shahid-Beheshti University. The results of this study indicated that both the instructor and the students held positive attitudes toward the English course for nursing in terms of its aims and objectives, content and materials, teaching-learning process, and assessment. Also, the results highlighted the strengths of the English course for nursing as perceived by the participants of the study. Additionally, the results showed that the course had some weaknesses too. Based on the weaknesses, the participants suggested making some changes in the English course for nursing. For example, by extending the time of the class and adding more English courses to teach the students. They mentioned that academic writing skills and listening skills be must emphasize more in this course. Also, they agreed the technology should be integrated into the English course. Finally, the results of the study explained some implications about the English for course for nursing in the faculty of nursing at Shahid-Beheshti University in Tehran. Also, some recommendations are provided for future studies. Keywords: English for specific purposes (ESP), English for Nursing Purposes (ENP), Need analysis (NA).
Effects of Emotional Intelligence on Performance Outcomes: Some Empirical Evidence from Four and Five Star Hotels in Northern Cyprus
This study aimed to analyze the Emotional Intelligence (EI) in reference to the set of skills by hypothesizing different constructs for the purpose of contribution to the accurate appraisal and assessment of emotion in oneself and in others. The assumption is that the effective management of emotion in self and others can enhance individual’s job performance. In the meantime, this study examines Extra-Role Customer Service and Creative Performance as two variables that can affect job performance. The current study is designed to examine the impact of EI on job performance among front-line employees of four and five star hotels in Northern Cyprus. A quantitative survey research method based on judgmental sampling has been administered to front-line employees in the summer of 2016. The findings of the research revealed that four dimensions of emotional intelligence: (i) self-emotional appraisal, (ii) appraisal of others’ emotion, (iii) regulation of emotion, and (iv) use of emotion, have positive and significant relationship with extra-role customer service and creative performance. Thus, the results suggest that employees with high level of EI have higher job performance. Managerial implications and propositions are highlighted for further researches. Keywords: Emotional Intelligence (EI), Job Performance, Extra-role Customer Service, Creative Performance, Hotel front-line employees.
Measuring Sense of Interior Space through Symbolic Elements of Thematic Hotels in Bafra, North Cyprus
During the recent years the theory of ‘sense of place’ has become important for the designer since it indicates the uniqueness of any space and development of bonding towards this space. The concept has been studies through various levels whereas still there is not much study related to the interior space. Therefore this study focuses on the interior qualities and elements in the thematic hotels that are aimed to be designed with the specific purpose of creating unique and memorable space for people during their short stay. The study examines the degree of sense of interior spaces in the thematic hotels and the conceivable effects of symbolic aesthetics and elements inside the environment to discuss if they enhance the degree of sense of place or users satisfaction accordingly. To answer the problem, this study aims to identify the symbolic aesthetics elements in interior space of thematic hotels and learn the influence of these elements on defining the quality of space in user’s perception and their sense of place. For the aim of the study, the related literature on development of symbolic elements and forms and their perception in interior spaces, theories of sense of place and its measurements in the interior spaces of the chosen thematic hotels from all over the world has been studies. A pilot study has also been conducted in Bafra region of İskele City, North Cyprus that currently holds thematic hotels. A questionnaire survey has been conducted with 60 participant through the selected user group who spend short time period in the selected thematic hotels; Noah Ark hotel and Kaya Artemis. Findings of the case study showed that the use of symbolic forms and elements in those hotels have been easily perceived and identified by the users and this increased their sensual connection with the environment, which increased their sense of place. It is concluded that the symbolic elements carries meaning for the users and increasing their sense of place in a hotel environment. Keywords: Sense of place, thematic hotels, interior space, symbolism
Preliminary Study On Destination Attributes Of Northern Cyprus: Iranian Travellers’ Perspective
ABSTRACT: The purpose of this study is to determine the attributes of Northern Cyprus ; Itanian travelers’perspective. It will be tried to determine strong and weak attributes of North Cyprus from Iranian travelers perspective. Furtheremore, this study tends to examine a conceptual model that will examine the relation between attributes, overall imag, and future behaviour. The aforementioned relationship were tested by data abtained from Iranian travellers. According to the study the strong and weak cognnitive attributes of Northern Cyprus have been determined. The study demonstrated that unpoluuted environment, climate, calm atmosphere and safty are considered as strong cognitive attributes of North Cyprus. The weak attributes are lack of shopping facilities, lack of seasonal festivals amd museumes. This study also will demonstrate the direct effect of cognitive and affective attributes of North Cyprus on overall image. The direct effect of overall mage on visitors‟ future behaviour will be discussed as well. In addition management implications are provided based on the results of th ecurrent study. Furtheremore, some information regarding the limitations of this study as well as implication for future reserach will be presented in this thesis. Keywords: destination attributes, cognitive attributes, affective attributes, North Cyprus. …………………………………………………………………………………………………………………………………………………………………………………………………………………… Çalışma; KKTC’nin destinasyon özelliklerini, güçlü ve zayıf özelliklerini belirlenmeyi amaçlamıştır. Ayrıca çalışma; destinasyon özellikleri, destinasyon imajı ve turistlerin ileriye yönelik tutumlarını ölçen kavramsal modeli de test etmeyi hedeflemiştir. Çalışmanın dar alanını İranlı turistler oluşturmuştur. Çalışmada; KKTC’nin güçlü ve zayıf bilişsel özellikleri faktör analizine tabi tutulmuş ve 6 temel faktör ortaya konmuştur. Temiz çevre, iklim, sakin ortam ve güvenlik öne çıkan özellikler olmuştur. Zayıf özellikler olarak ise; alışveriş tesislerinin, yerel festivallerin, ve müzelerin yetersizliği belirlenmiştir. Ayrıca çalışma hipotezlerinin test edilmesinde çoklu regresyon yönteminden faydalanılmış ve gerek bilişsel gerekse duyuşsal özelliklerin adanın toplam imajı üzerindeki etkisine yönelik hipotezler doğrulanmıştır. Yine toplam imajın; gelecekte yeniden seyahat etme ve tavsiye üzerine etkiside çoklu regresyona tabi tutulmuş ve bu ilişkinin varlığı da doğrulanmıştır. Çalışmanın sonuçları; devlet düzeyinde KKTC’nin imajının oluşturulmasında rol oynayan kurumlara, akademik alanda ise destinasyon özellikleri ve imajına yönelik çalışmalara ışık tutacak nitelikte sonuçlara ulaşmıştır. Anahtar kelimeler: destinasyon özellikleri, bilişsel özellikler, duyuşsal özellikler, KKTC.
3S’ Tourism Image and its Determining Factors: Evidence from North Cyprus
This empirical study aims to investigate the effect of cognitive image of 3S tourism on attitude of tourist to 3S tourism activities. This research also examines the impact of attitude to 3S tourism of visit intention and word of mouth as two behavioral outcomes. Data were collected from tourists who travelled to North Cyprus in the summer 2015. The results revealed that image of 3S tourism had a positive relevance to tourist attitude. Visit intention and word of mouth are enhanced by improving visitors‘ attitude toward 3S tourism. There is a managerial implication with regard to the promotion of cognitive image in North Cyprus beaches, which results in positive outputs. Restrictions and prospective directions for future studies are discussed. Keywords: 3S Tourism, Cognitive Image, Attitude, Visit Intention, Word of Mouth, North Cyprus.
Empowerment, Wellbeing and Mindset of Female Ecotourism Entrepreneurs in North Cyprus
As a small island in the Mediterranean, Cyprus is striving to develop a sustainable tourism model. Despite the limited opportunities due to the ongoing political problems of the island, the number and activities of women ecotourism entrepreneurs in Northern Cyprus has shown inspiring growth over the last decade. This study examines the impacts of ecotourism initiatives on women’s gender roles, from the perspectives of women, who are influenced by the traditional lifestyles in a developing country, North Cyprus, stuck in a frozen conflict. It assesses the achievements and challenges women face in ecotourism and its impact on their empowerment and wellbeing and the effects of an incremental growth mindset. The empowerment of these women through tourism can lead to their flourishing - higher levels of wellbeing - that influences their commitment and further involvement in the sector. Both qualitative and quantitative research methods were conducted to compare the results. The quantitative research model was developed based on the Self-Determination Theory. Our sample included 200 women ecotourism entrepreneurs in rural areas of Northern Cyprus. Our results show that women who have growth mindsets, i.e. those that believe people’s characteristics such as abilities are not fixed, benefit more from an empowering environment and reach higher levels of flourishing. A qualitative methodology with a feminist research was adopted to collect detailed information from forty female ecotourism entrepreneurs. Valuable information about their experiences, beliefs and attitudes, from the perspective of these female entrepreneurs, was collected through semi-structured interviews. The qualitative results supported that these women experienced an increase in their perceived economic, social and psychological empowerment and in their levels of wellbeing. However, due to gender inequality and the frozen conflict situation of North Cyprus, it was found that women who have a high growth mindset felt lower levels of wellbeing than those with a fixed mindset. This was because women with a high growth mindset were more aware of the limitations imposed on them by gender inequality and the political situation pertaining to North Cyprus which caused them to be frustrated. The research concludes that although all female ecotourism entrepreneurs experienced more empowerment and wellbeing, those with a high incremental mindset were frustrated by external factors which circumscribed their activities. The results can guide policy makers and stakeholder organizations in their efforts to support rural development, microfinance opportunities and women’s empowerment and well-being. Keywords: Self Determination Theory, Psychological Empowerment, Flourishing, Women Entrepreneurship, Growth Mindset, Ecotourism
Improved Traffic Crash Modeling through Accuracy and Response Time Using Classification Algorithms: A Model Comparison Approach
ABSTRACT: This research focuses on predicting the severity of freeway traffic crashes by employing two different dataset including Iranian and Cyprus data. In Iranian data, twelve variables related to crash parameters were used by considering genetic algorithm, combined genetic algorithm and pattern search, and artificial neural network methods. The genetic algorithm evaluated eleven equations to obtain the best equation, and then the genetic algorithm and pattern search methods were combined using the best genetic algorithm equation. The neural network used a multi-layer perceptron architecture that consisted of a multi-layer feed-forward network with hidden sigmoid and linear output neurons that can also fit multidimensional mapping problems arbitrarily well. In Cyprus data, seven variables were selected to compare two fuzzy clustering algorithms—fuzzy subtractive clustering and fuzzy C-means clustering— with a multi-layer perceptron neural network. Four clustering algorithms—hierarchical, K-means, subtractive clustering, and fuzzy Cmeans clustering—were used to obtain the optimum number of clusters based on the mean silhouette coefficient and R-value before applying the fuzzy clustering algorithms. The selected models used in Iranian and Cyprus dataset were able to predict the severity of crash injuries and to estimate the response time on the traffic crash data in which the prediction accuracy was determined according to R-value, root mean square errors, mean absolute errors, and sum of square error. Based on the results obtained from Iranian data, the highest R-value and the highest amount of time were obtained for the artificial neural network around 0.87 and 7.627 seconds, respectively. The results demonstrated that the artificial neural network provided the best prediction accuracy with highest response time, while genetic algorithm had the lowest value for prediction accuracy (0.79) and response time (0.687) among the applied models. The combination of the GA and PS methods allowed for various prediction rankings ranging from linear relationships to complex equations. Based on the results obtained from Cyprus data, the highest R-value and the highest amount of time were obtained for the multi-layer perceptron around 0.89 and 2.635, respectively demonstrating that the multi-layer perceptron had a high accuracy in traffic crash prediction among the prediction models, and that it was stable even in the presence of outliers and overlapping data. Meanwhile, in comparison with other prediction models, fuzzy subtractive clustering provided the lowest value for response time (0.284 ), 9.28 times faster than the time of multi-layer perceptron. Overall, the results showed that the MLP can be the best model to predict the traffic crash severity regardless of the variables involved with crash data in which the accuracy was the important criterion. Meanwhile, more than one model can be appropriate according to the determined criteria. Considering prediction accuracy and response time could lead to developing an on-line system for processing data from detectors and/or a real-time traffic database as well as the system may be implemented in an incident management to prevent the traffic crash or secondary traffic crash in which the model can be extended through improvements based on additional data through induction procedure. Keywords: Accuracy, Classification algorithms, Prediction, Response time, Traffic crash severity. …………………………………………………………………………………………………………
Effective Factors of Gambling Behaviors: The Case of the North Cyprus Casinos
This thesis empirically investigates 30 important factors affecting gambling activities of the casinos in North Cyrus. 150 participates are used to evaluate the case by conducting means scores, independent sample T-test and One-way Anova analysis. The empirical results show that the factor called being “a sociable person” has statistical difference on the determinants of gambling behaviors where as the least important difference is “my only source of revenue is gambling.” The result also indicates “Gambling is the best way to laundry money” based on both the T-test and One-way Anova analysis.
Students' and instructors' perceptions of powerPoint use in ELT classrooms
The current study aimed to identify both the students’ ( graduate and undergraduate ) and the instructors’ perceptions of PowerPoint Presentation (PPP) use in ELT Classrooms. The study was conducted in the Department of Foreign Language Education ( FLE) at Eastern Mediterranean University (EMU). It also attempted to find out the differences in perceptions between the graduate and the undergraduate students as well as between the students and the instructors. This case study used mixed method approach to research. The participants of the study were 108 students ( graduate and undergraduate ) and 10 instructors of FLE Department at EMU. The data were collected using student and instructor questionnaires and interviews. The results showed that both the students and the instructors had positive perceptions regarding the use of PPP in ELT classes. They believed that PPP is an easy and interesting tool to use in the classrooms. However, they varied in their preferences concerning PPP. The data showed that the students preferred decorative and light colored backgrounds while the instructors had some uncertainties regarding these preferences. In addition, although the undergraduate and graduate students showed similarities in their perceptions regarding PPP use, they differed in their preferences. For instance, the graduate students believed that the slides should work as discussion points in the classrooms while the undergraduate students believed that slides should include interesting multimedia features. The findings of this study may have some practical implications for instructors and students. More specifically, they may help the instructors and the students to gain awareness about the important role of PPP in learning and teaching. Also, the findings may provide feedback for the instructors as regards their students’ preferences, so that they can integrate more effective PPPs into their classrooms. Moreover, the study has some suggestions for future studies such as focusing on the topics of motivation and learning styles in relation to PPP. Keywords: PowerPoint Presentation (PPP), PPP in ELT, Perceptions, Preferences.
Deriving a Narrative Infrastructure from Community Stories in Famagusta Walled City
[Abstract Not Available]
Effects of Internal Branding on Frontline Employees Work Attitudes and Behaviours: Exploring the Role of Psychological Contract as the Mediator, The Case of North Cyprus Hotels
This thesis develops an empirical model to test the effect of internal branding and brand-oriented leadership on employees’ service recovery performance and turnover intention, with a particular emphasis on psychological contract as a mediator. Using a quantitative approach, questionnaires were distributed among frontline employees of four- and five-star hotels in Northern Cyprus and responses were collected from. Statistical analyses were performed using the SmartPLS software. The results of the statistical analyses showed internal branding and brand-oriented leadership have a direct and positive effect on psychological contract. Psychological contact also positively influenced service recovery performance and negatively influenced turnover intentions. The results suggest that hotels need to establish effective IB mechanisms to convey their brand messages through internal communication, training, briefing and meeting. It was observed that the overall psychological contract guarantees a partial complementary mediation between internal branding and brand oriented leadership on service recovery performance and turnover intention. The theoretical contributions and managerial implications were discussed in this research.
Role of Word of Mouth Communication in North Cyprus: Painkillers and Dermocosmetics Products
There are numerous companies in the global market who are in the same sector and competing with each other; they are offering almost similar products or services while they are reaching their customers. In the medical sector it is clearly considered that companies are producing too many medicines and derma-cosmetic products on the market and they are offering similar features and benefit products for their patients. The aim of this research is to contribute to the literature about Word of Mouth (WOM), which has a great impact in the medical sector especially in developing countries. As TRNC is a small semi-island, people rely more on word of mouth communication than any other promotional mixed elements. Thus, this research explores “The Importance of Word Of Mouth (WOM) Communication in the Medical Sector in the TRNC Market”. Therefore in this research Interpersonal Communication, Word of Mouth Communication and diffusion on innovation theory was used. In this study, quantitative research, survey method was conducted as primary resources and it was limited only to the painkiller and derma-cosmetic products in Famagusta TRNC market. Before collecting the accurate data 50 questionnaires were distributed as a pilot test and according to the feedback the pilot test questionnaire was renewed. Data collection was done by 320 respondents in 15 different areas in Famagusta. There were 33 questions in the questionnaire and it was prepared as in-house to explore the study. According to research it seen that people who live in Famagusta 110 of the respondents (34.4%) are doing periodic check-up. Also the 212 of the respondents (66.3%) take care for their personal care. In addition to this when they have some headache 101 (31.6%) of claimed that they directly gets painkiller medicine. Also 148 of the respondents claimed that they use derma-cosmetic products when they need it and when they pass purchasing process quality is the first criteria that they look for then price and brand names comes next. On the other hand only 36 of the respondents claimed that they get influenced form advertising. Lastly 241 of the respondents claimed that no matter either positive or negative experience they share this information with their close group and use either positive or negative WOM communication. Keywords: Word of Mouth (WOM), Derma-cosmetics products, Painkiller products.
Surviving Modernism:The Live-in Kitchen Including The Turkish Cypriot Case
ABSTRACT: The kitchen has evolved drastically through periods of social change in human history, transforming from a gathering spot to a symbol of segregation; from the primitive hearth which was the sole space for every activity regarding life, to the Modern rational kitchen where women were isolated within. Today’s kitchen, however, has evolved back into its primal status, accommodating every member of the family hence including multiple functions. Evolution of the kitchen is a multi-faceted, intricate process that was influenced by several diverse however interdependent factors. This study aims to examine and understand the dynamics beneath the evolution of kitchen; referring to cultural, economical and political aspects that shaped the kitchen, with a reference to blurring gender thresholds in the domestic sphere. Recognizing Turkish Cypriot community’s special attachment to the kitchen space, evolution of the Turkish Cypriot kitchen is analysed over a timeline covering the past hundred years. Comparative analysis is carried out between different types of recent dwellings in North Cyprus. User-initiated transformations in kitchen spaces of governmental housing units are examined in an effort to reveal the underlying reasons beneath the modification efforts and to understand the meaning of the ‘livein kitchen’ in Turkish Cypriot households. Keywords: Live-in Kitchen, Frankfurt Kitchen, Turkish Cypriot Dwelling, Gender Roles, Spatial Modification. ……………………………………………………………………………………………………………………………………………………………………………………………………………………
The Determinants of Impulse Buying in Construction Sector: Evidence from North Cyprus Economy
ABSTRACT: The objective of this thesis is to empirically investigate the relationship between impulse buying and its determinants by using cross-sectional data over 200 participants. Specifically, a questionnaire was conducted within the North Cyprus region takes into account the role of price, location, state agency and property rights. OLS technique is applied to test the validity of the model and the relative importance of different variables which may have an impact on impulse buying factor. The empirical findings obtained show that the influence price, remoteness as well as property right have an impact on impulse buying which is believed that this stimulate the volume of sale. The effect of state agency has a negative but it is found insignificant on impulse buying factor. This advises that people buying a house referring to a word of mouth rather than information obtained from state agencies. The results also suggest that lands belongs to Greek Cypriots are more ambiguous and cheaper than Turkish Cypriots lands. Policy or regulation in construction sector should be improved based on the estimated results. Cyprus problem should also be solved to make customers or house buyers’ life easier. Keywords: Impulse buying, price, property rights, construction sector, North Cyprus economy. ……………………………………………………………………………………………………………………………………………………………………………………………………………………
The Impact of Local Values on Façade Design; A Comparative Study on North Cyprus and Iran Contemporary Residential Buildings
Façade, is the most impacting connection between humans and the built environment. It is the outer shell of a building. Façade is not only a reflection of the architectural character of a region, it is also a representation of local cultural, social, climatic, political and economic circumstances. Urban space is characterized by buildings' façades, neighboring buildings` façades, streetscape and environment. In the recent years, following the modern movement and globalization phenomena, architects started using modern design features in buildings and façades without considering the local values, so this has led to the emergence of similar looking images in urban areas. Surely, this problem is associated more with highly populated cities and developing world countries. The clients and their architects demanded and therefore supplied more modern features in façades, so today’s building façades have continuously lost relations with their local origins and contextual surroundings. Façade design as a fundamental category of architecture should be constructed by proper considerations of the regions’ values and cultural characteristics. In this respect, investigating the local features of the particular region could lead architects use these features more in their facade designs where more respect to place identity. In this regard, attention to local values’ features in the symbolic and functional form is a gainful approach to keep the bond between place identity and modern houses. This thesis attempts to highlight some of the local factors in Cypriot and Iranian residential buildings as used in contemporary housing. For this purpose, the study focuses on local factors including climate, material, culture, site and facade explanation and its components for discovering the impact of these features on facade design within selected houses. Moreover, contemporary architectural periods of Cyprus and Iran have been scrutinized for learning the Cypriot and Iranian local factors and traditional housing features. Based on literature research, physical observation have been carried out in this study to reach comparative results. Based on findings, this study underlines some of the local features which have been used symbolically or functionally in contemporary houses façade of Cyprus and Iran. Keywords: Façade design, Local values, Residential Buildings, Contemporary Period