A study on developing synergistic management as a competitive strategy in industrial businesses

In this study developing synergistic management as a competitive strategy inindustrial companies was investigated. Recent studies show that the popularity ofsynergistic management is increasing in management literature. It is because thatsynergistic management can make businesses more competitive. It is our claim thatsynergistic management is composed of four main functions. These are; synergisticplanning, synergistic organizational design, synergistic execution, and synergisticcontrol.Synergistic planning studies mostly focus on participative planning process andcommon intelligence. Synergistic organization design actions aim at buildingcollaborative constructions. Also synergistic execution is made up of team culture andsynergistic leadership. And finally synergistic control mechanism contains 360 degreefeedback management and multi source control.Synergistic management practices provide a number of advantages fororganizations. One of these advantages is to make contributions towards making astrategy formulation. Synergistic management functions are also related strategicintegration approach. Synergistic planning, synergistic execution and synergistic controlfunctions varying effects on directing. Besides synergistic execution function has amajor effect on product/market focus. Lastly synergistic organizational design andsynergistic execution functions have considerable effect on organization/culture andsources/capabilities.Keywords: Synergy, Synergistic Management, Collaboration, Competitive Strategy,Strategic Integration