Master'sOpen Access

E-bankacılık hizmet kalitesinin müşteri memnuniyeti üzerindeki etkisi

2020
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Advisor: Assist. Prof. Dr. Arzu Girişken

Abstract (EN)

This research conducting to determine the impact of the E-banking services conducted by Iraqi Banks and it is branches in Baghdad city on customer satisfaction. To achieve the research goals, a questionnaire developed including (33) questions for the purposes to collect the primary data from the study community, which covered (175) respondents, where (152) questionnaires were retrieved from appropriate sample was chosen from the clients of the studied banks; the collected data analyzed and hypotheses tested using the social sciences statistical program. According to the study result, it can be said that: There is statistically significant effect of the quality of electronic banking services on ease of use, saving time, confidentiality, and safety on customer satisfaction in the Iraqi Banks in Baghdad and their branches at the significance level (a = 0.05).

Author

Dr. Abdulrahman Husseın Alwan Al-gertanı

How to Cite

Abdulrahman Husseın Alwan Al-gertanı (Master Thesis). E-bankacılık hizmet kalitesinin müşteri memnuniyeti üzerindeki etkisi, 2020, Altınbaş University.

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