Master'sOpen Access

Motivating and retaining employees in the post-covid era

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2024
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Abstract (EN)

This research analyzes the critical role of employee engagement within modern human resources management. Particularly in the post-COVID-19 era. Motivated by personal observations of negative effects of neglecting employee motivation, this topic was chosen for detailed examination. The study encompasses key concepts such as retention and turnover. Alongside an in-depth exploration of factors influencing employees' decisions to either leave or remain with organization. It also investigates the role of management in implementing effective retention strategies. The aim of this research is to emphasize the considerable influence of employee commitment within organizations. Utilizing quantitative data from various sources. Including the OECD report "The Role of Telework for Productivity during and post-COVID-19" as well as comprehensive surveys and studies, the research examines employee engagement loyalty and retention strategies. Key findings indicate significant portion of respondent's experienced decreased motivation due to increased workload stress, remote work fatigue and lack of recognition during the pandemic. Conversely some respondents reported increased motivation. This was driven by a heightened sense of responsibility. The study underscores the importance of strategic HR interventions in fostering resilient workforce. It offers actionable recommendations. These recommendations sustain employee motivation and strengthen organizational resilience amidst unprecedented challenges. Keywords: Employee Engagement, Human Resources Management, Employee Commitment, Retention Strategies, Flexible Work Arrangements.

Author

Nıama Adel

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How to Cite

Nıama Adel (Master Thesis). Motivating and retaining employees in the post-covid era, 2024, Haliç University.

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