Master'sOpen Access

The replenishment of the brands and products of the Ottoman and Republican Period, to todays commercial and economic life

2016
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Advisor: Prof. Dr. Hülya Tezcan

Abstract (EN)

With this thesis, I wanted to emphasise a neglected and overlooked important subject. Where we talk about our textile tradition, I was looking for trails of the past, which would inspire us today to build up branding. In order to design the future, I believe that we need to look very good into the retrospect. In this way, perhaps we could reveal the treasure of our past, just like the western 100 year old companies, and contribute to create a sustainable branding for our future.

Author

Dr. İsa Dal

How to Cite

İsa Dal (Master Thesis). The replenishment of the brands and products of the Ottoman and Republican Period, to todays commercial and economic life, 2016, İstanbul Nisantasi University.

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