Master'sOpen Access

Salt ölçüm etkisi yoluyla kan bağışını arttırma: Tutumlar, niyetler ve davranışlar

2015
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Advisor: Yrd. Doç. Gökçe Tarcan Kumkale

Abstract (EN)

Research has shown that when people have favorable attitudes towards a behavior, merely asking people about their intention to perform the behavior increases their likelihood of performing the behavior. The goal of the study was to examine the effects of meta-cognitive processes as a moderator of this effect. It was shown that when individuals receive manipulation designed to increase their level of confidence in their future actions, they showed increased levels of blood donation than people who did not receive manipulation. This study introduced, not only a feasible method to increase blood donation but also meta-cognitive processes as a novel moderator. Furthermore it demonstrated that people's decisions to perform a behavior can be affected, not just by content presented but also by their level of confidence regarding their future behavior.

Author

Dr. Aylin Uzun

How to Cite

Aylin Uzun (Master Thesis). Salt ölçüm etkisi yoluyla kan bağışını arttırma: Tutumlar, niyetler ve davranışlar, 2015, Koç University.

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