Strategic planning and a research on SME's applications

Small to Medium Entreprises (SME) entreprises have a vital role on heatthy and sustainable growth of the economy. Reasons like reducing unemployment, widening investment areas and owning a flexible production structure puts them in a important position. The increasing importance of SMEs, has brought the issue of better SME management under the spotlight. Strategic planning is a tool to be used for better SME management. Strategic planning is the process of designing the future, essential procedures and operations develeopment by the organisation top management for future organisational success. n this process the businesses, put together strategic plans with various time frame and attributes. The strategic plan tools allow the business to understand and analyse the environment. At this study SME?s corporate and teoric structures are reviewed. The essence of planning is mentioned as well as drawing the teoric framework of planning. Strategic planning is discussed progressively; internal and external environment analysis, bussinesses applications and strategic planning tools used in this time frame are included. Suryey application in this study and the issues emphasized in the corporate section are aimed to be supported by an empirical research. Key Words: SME, Strategic Planning, Strategic Planning Tools, Enviroment Analysis.