Reception of disabled representations in television news

Issue of disability is a concept that is involved in a variety of disciplines. World of medicine terms a concept of disability or infirmity when it can be defined in the name of diagnosis, recognition and treatment. Social Sciences indicates that the case of impairness does not pose an obstacle to normal life and names `disability? advocating that the society and the government which cannot find a solution creates this case. In Turkey, 12,29 of the whole population is confirmed as disabled. According to Universal Declaration of Human Rights `life, freedom and personal security? are basic human rights. In the Decleration of rights of the Disabled People; `Disabled people have the same personal and political rights with other people?. 12. article of the Constitution of the Republic of Turkey: related to `Each person has basic rights which are intangible, essential and which can?t be assigned? inscriptions, everyone has right to live. Nowadays, people with disability are figting for acquiring honourable and basic rights to live. While they are trying to convey this fight through media, being presented as victims or heroes as results of rating concerns comes up as their new struggle arena. People with disability who want to be presented as a person who can join every part of the social life are exposed to othering process and discrimination because they are out of the image and body culture presented by the media. The disability perception of the people who are exposed to the abovementioned contents are shaped in this direction. In this work, how the presentation of people with disability in the news are perceived by the audience is studied under the guidance of reception research and Stuart Hall?s encoding and decoding model of communication .