Insurance awareness of people having household insurance and filed property damage claim in Ankara province

In terms of economic and social coverage, insurance sector is one of the sectors which has a significant place in service industry as a saving source, fund creator, economic depression preventative and a confiding symbol. On the other hand, despite the sectoral development in Turkey, the insurance sector has not yet reached its desired potential. One of the most important reasons for this is insufficiencient awareness of Turkish insured people about insurance policies. In this study, in order to understand the level of insurance awareness, a survey was conducted among people having household insurance and filed property damage claim through their insurance policy. The results obtained in this regard were interpreted accordingly. The results show that half of the participants made their policy through bancassurance, almost half of the participants did not obtain detailed information about their policy coverage, (except of the premium) and 39.4% of the participants did not read the policy at all. More than half of the participants did not know their policy coverage and some of them did not understand their policy coverage even though they read their policy. Among the participants, 42.9% of the insured who could not receive the compensation payment thought that the reason for the unpayment was because the insurance company did not want to compensate their damages. 44.9% of respondents did not know any of the insurance terms stated in the survey and only 2.8% of the insured said that they knew all of the terms.