Investigation of the relationship between employees? perception corporate image and their motivation

The main purpose of this study is to state the relationship between employees? motivation and their perceptions about corporate image. In this context, in the first part, the concept of motivation, its theories and practices in organizations were investigated; in the second part, the concepts of image and corporate image were mentioned; in the third and final part, the results of the study at Human Resources Department of a Metropolitan Municipality were evaluated.In the research, a questionnaire that included demographic variables of the employees, measured their motivation levels and how they perceive corporate image was used as a measurement. The results of the study were analyzed by using SPSS 11.5 statistical packet program. In this analysis of the data; descriptive statistics reliability analysis, t test, Anova test and Pearson Correlation analysis were used. According to the research findings; a significant, positive and strong correlation was found between employees? motivation and their perceptions about corporate image.