Customer Satisfaction in the Restaurant Sector, Gazimagusa North Cyprus

In the midst of the increasing student population in Famagusta , There has been a noted increase in competition amongst the restaurants in Famagusta catering and delivery different type of restaurant service, due to this customers have been able to experiencing multiple outlet services‟, as sure Managers of these restaurants have understood and realized that customer satisfaction plays an important role in maintaining their businesses. Therefore it has become important for restaurant‟s to try as much as possible to developed and build a good business strategy to manage customer satisfaction. Thus the development of this paper was to identify and analyze the satisfaction levels of customers in restaurant‟s sector around the Famagusta area. Data was collected from different restaurant around the neighbor hood. This research analyzes the different determinant of customer satisfaction and the various feature related to its .further more, a comparative analysis was conducted between these different relative restaurants. Customer satisfaction levels were measured. The result indicated a vast different between diff1and dif7.according to the analyses highest percentage of customers satisfaction belonged to dif1 while the lowest come from dif7 as such,. the statistical result concluded that dif1 were much higher satisfied than those of dif7. By so doing the results showed that customers felt satisfied with the following factors, service quality, including tangibility,reliability,empathy,assurance and responsiveness and the rest were ranked lowest. Due to these results, in conclusion the effect of these attributes on Customer satisfaction must not be over waves Keywords: Customer Satisfaction, Dimensions of Satisfaction, services quality Customer Satisfaction Level