The effects of changing libraries and library services on users: The case of Ankara

The 21st century, called "information age" or "digital age", is the period when rapid technological development reshapes all social structures. In this period, libraries are changing in terms of content and concepts in a manner not previously seen. The librarians, who provide services aimed at gathering profit, continue to develop their assets in order to meet the information needs and expectations of the society with quality service understanding. Libraries are knowledge institutions that are affected by all social change processes. The social, cultural, economic, political and technological dynamics of the society are systematically changing and transforming their libraries. Libraries often adapt to the need for change; their components and services. The impact of changes and transformations in libraries on users is an important issue to be investigated. Often, users are not timely and timely aware of changes and transformations in the library world. They do not make use of the services needed for them in the library world. In this study, ranging from libraries and library services in the world and in Turkey, the impact on users was investigated. In order to determine the attitudes and awareness of the society towards the changing library and library services, the participant survey was conducted within the scope of the study. In the direction of the survey findings, it has been tried to determine the information about the changing libraries and services of the society. At the end of the study, the general result was that the community was not sufficiently aware and aware of the changing elements and services of the libraries. For this purpose it is thought that libraries should have more contact with users. Promotion activities, which are an important function of public relations, should be emphasized enough for communication to be realized. In order to provide interaction between the library and the society, it is necessary for the libraries to use publicity techniques such as outsourcing, public relations, marketing, branding and lobbying. Public relations and advertising activities related to the library should be enhanced. Technology, the biggest actor of change, should be used more intensively during promotional activities. New media tools such as e-mail, web ads, blogs, social media and mobile applications should be promoted.