The importance of supply chain management in E-commerce
2023
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Advisor: Doç. Dr. Bülent Demir
Abstract (EN)
It represents a research study in which the practice of supply chain management in e-commerce businesses is examined in depth through real-world case studies. E-commerce is a rapidly growing and evolving sector with changes in consumer behavior and technological developments. This growth has caused supply chain management to become more complex and critical. It aims to conduct a series of case studies in order to understand the practical applications of supply chain management, especially in e-commerce businesses, and the effects of these applications on business success. By focusing on businesses' supply chain strategies, processes, use of technology, and the challenges they face, these case studies will help us better understand what factors determine the success of businesses. It will explain how e-commerce businesses can perform better in supply chain management and increase their competitive advantage, and can be an inspiration to other businesses in the sector. Additionally, this thesis will provide significant insights into how supply chain management for e-commerce businesses can address future challenges and opportunities." It adopts a case studies-based approach to provide further insight into the field of supply chain management in e-commerce businesses and shed light on trends in the industry. This research can help businesses develop more effective and efficient supply chain strategies.
Author
Dr. Gül İlke Çelik
Institution
How to Cite
Gül İlke Çelik (Master Thesis). The importance of supply chain management in E-commerce, 2023, İstanbul Kent University.
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