The effect of own motivation of the employees of internal marketing practice

Today in a changing and developing competitive environment, organisations must give direction to the work of the organization by developing different perspectives. Internal marketing practices, see employees as internal clients, their thoughts and feelings, to include work at all levels of service and production, before the marketing strategy for external customers, can be summarized as working on giving importance to their internal customers. The own motivation of the employees is highly important for the internal marketing practice. The own motivation of the employee has become a subject for a research many times. One of the most important input for the organisations is human resources and various studies have been made in order to find out this consciousness. Applications have been developed for increasing the motivation of employees. The effect of internal marketing practice on own motivation of employees for different professions, age, education, have been tried to be measured with a survey on 335 people consisting of different people groups. By this one as a pre-study is targeted to give light to organisations for making new researches in bigger scales . Keywords: Internal Marketing Applications, Employee Motivation