A qualitative assessment of the role of e-commerce in the used cars market

The automobile industry is a locomotive sector that interacts with multiple industries at the same time. The sector, which has an economic size of 2 billion euros in the world, has an important share in the import or export of countries. In Turkey, the auto industry is export champion thirteen years, the Turkish Economy import, export offers to contribute by providing employment and investment opportunities. The second-hand automobile industry rapidly developed with the spread of e-commerce, nationalizing the local second-hand car market, facilitating buying and selling second-hand cars, saving time and space for both the seller and the buyer, thereby increasing vehicle supply and vehicle demand in the market. With e-commerce, people have access to the car they are looking for. Nowadays, with the development of communication technologies and cheap and widespread access to internet, trade of goods and services over the internet has developed in parallel with e-commerce. With the globalization of the market, e-commerce, personal computers and mobile phones have enabled the market to grow. People prefer second hand cars for reasons of being economical, keeping their value and avoiding tax. The used car industry, which has 6 million vehicles annually changed hands, continues to grow day by day. With the widespread use of e-commerce, more and more buyers and sellers came together in the second-hand car market, the number of vehicles offered to the market increased and the consumer became more easily accessible to the vehicle, brand and model. In this thesis, the problems experienced in the second hand automobile industry have been discussed and the viewpoint of the reliability of the vehicle buying and selling process in the market and the tendencies of the participants have been evaluated. As a result of the semi-structured interview, it was concluded that there was a trust problem in the used car industry. However, auto expertise firms should become institutional, be responsible to the state and standardization should be provided in the sector. One of the advantages of buying and selling used cars online is that more vehicles are available and the buyer has the opportunity to see more than one vehicle, while the disadvantage is that the vehicle traders store the errors and defects of the vehicles. Galleries use their web sites to facilitate the purchase and sale of vehicles, to advertise the company, and to share the company's campaigns and prices with a wider audience. The reason of obtaining the authorization certificate which enables the galleries to trade second hand cars in e-commerce is to ensure the reliability of the authorization certificate before the customers since it cannot be purchased and sold without authorization certificate. The appraisal report given to the vehicle is not consistent with the vehicle, the customers' demand to bargain once more for a bargained vehicle, the seller giving incomplete or incorrect information about the vehicle, the vehicle being played with the mileage are the problems that obstruct the process of used car purchase and sale in e-commerce. In order to solve the trust problem experienced in the second hand car industry, problem Vehicle Report Card Application "is recommended.