Application of the effects on international customer satisfaction on the quality of service at enter prises to a private educational institution in Bursa

Whenthe changing outer conditions of today's business enterprises areconsidered,human resources form one of the most important values.In spite of thetechnology develops contiuously,utilization of similar technologies in most enterprisesand becoming the facility Processes same with each other day by day make humanresources more important.Therefore While the enterprises consider human resourcesmore imporant to gain competitive supremacy they are also trying to increase thesatisfaction of the employees and to serve a quality service both for the iner and outercustomers more than their needs.The main target of the study is about the satisfaction of the employees or innercustomers and the reflection of this satisfaction to outer customers.In this frame,firstof ali inner and outer customer concepts are evaluated and then the factors affectingthe inner customers satisfaction And the effects of the service quality on the customersare examined.In the third part we are going to study on hovv the service quality isdetermined and the factors that change this.While the inner customers occurring a service value.They are in the position ofcustomer for the procecess before them and supplier for the process after them in theenterprise. The effıciency of this value chain began in the enterprise depends onsatisfaction pleasure and Performance of the inner customer s. Every gained processwül increase the quality of the service served the outer customers.The companies whowill be able to realize this,will be one step ahead form their rivels on the customerpotential.This research assisted to grade the quality dimensions in the aspects ofsatisfaction of inner customers,values exposed by the management,teachers,canteenand cleaning staff and the motivation education institute in Bursa.