Yüksek LisansAçık Erişim

Kuveyt Türk payment systems technology roadmap

2014
0 görüntülenme
0 i̇ndirme
Danışman: Dr. Burcu Kuleli Pak

Özet (EN)

With the spread of computers and internet, we have witnessed a technologic revolution in financial markets. Payment systems became one of the profitable market in both Turkey and the world thanks to the information technology (IT). The remarkable evolutions have been made on payment systems due to the development of information technology in the world. In Addition, rapid developments in technological products are confronting traditional banks with major challenges. Competition in Turkey payment system market has also increased in these days. Therefore, most banks in turkey aim to increase their profitability and customer numbers by following technology trends and making investments on research and development (R&D). Some of technology trends have been applied to Kuveyt Turk Payment Systems. However, some have not been applied to payment systems in Kuveyt Turk yet. Aim of thesis study is; • to observe current structure of Kuveyt Turk Payment Systems, • to find key gaps and opportunities in the current payment environment both Turkey and the world, • to help capturing these opportunities for future of Kuveyt Turk Payment Systems, • to help determining potential strategies and tactics to shape the future of the Kuveyt Turk Payment System, • to develop technology road map by making using of SWOT and QSPM that are used as strategic planning tools. Keywords: Kuveyt Türk, Payment Systems

Yazar

Dr. Ayşe Turan

Bu Yayına Nasıl Atıf Yapılır

Ayşe Turan (Master Thesis). Kuveyt Türk payment systems technology roadmap, 2014, Doğuş University.

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