Determining the level of risk taking of the investor in Libya

Abstract: Investors play an important role in the development of an economy. Investors contribute to the development of the markets. Investors want to use their savings and prevent them from losing value. Investors also want their investments to increase in value. Risk is an important factor in investors' investment decisions. Risk and return change together. There are many factors that influence investors' decisions. However, risk is one of the most important. Risk affects investors' investment choices. In this study, it is aimed to examine the risk taking levels of investors in Libya. For this, data were collected from 408 individual investors living in Libya by survey method. The data obtained from the surveys were analyzed in the SPSS program. Frequency analysis, validity and reliability analysis, Explanatory Factor Analysis, t test and ANOVA tests were performed in the implementation. As a result of the analysis, it is determined that the risk levels of individual Libyan investors are medium and demographic variables can affect the risk levels of investors. Key Words: Investor, Risk, Behaivoral Finance, Libya. 2021, 75 Pages