LLM'lerı̇n varlığında iş dünyasını yenı̇den düşünmek: Ne zaman ve nasıl kullanılmalı? fırsatların keşfı̇

Language models, with their ability to understand and generate human language, represent a potential source of competitive advantage across industries. However, their adoption is not straightforward, facing two critical barriers: unclear use cases and inherent technical limitations. This work addresses the research question, "How can companies across industries leverage language models to generate operational or financial value within a company while navigating technical limitations and unclear use cases?" Drawing on a thematic analysis of existing literature, this research identifies three key pillars necessary for successful language model integration: business context, patterns, and technical foundations. Each pillar serves as both a lens for understanding the challenges and as a foundation for structured ideation. The business context pillar explores organizational readiness, stakeholder alignment, and strategic fit. The patterns pillar (though less mature and not explored in depth here) captures emerging best practices. The technical foundation pillar examines the architectures, training strategies, and inference-time methods that enable language model deployment. Building on this exploration, to bridge the gap between potential and practicality, a structured ideation framework is proposed, enabling businesses to systematically identify, evaluate, and prioritize language model use cases. This framework aims to demystify the adoption process, aligning technical capabilities with strategic business opportunities, and ensuring that language model projects deliver measurable value.