Master'sOpen Access

Public relation activities and communication strategies of Nationalist Movement Party

2010
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Advisor: Doç. Dr. M. Bilal Arık

Abstract (EN)

Nowadays, ?Public Relations? turns into the focal point of the ?Political Communication? studies. Hence, the development in ?Communication Strategies? with ?Public Relations and Publicity Activities? is performed by ?political parties? in order to influence the electorates. In this context, Nationalist Movement Party is studied as an example of this coherence and the observed developments, orientations and changes in ?Communication Strategies? is analyzed by ?Public Relations and Publicity Activities-Effective Areas? from past to now with historical analysis methods. As a result, the changes in political - social circumstances and evolving communication technologies, especially with new era, affected the public relations activities and organization styles of Nationalist Movement Party in a positive manner. On the other hand, it is observed that the sensations built with ?traditional motifs? which are created by individuals? beliefs, attitudes and feelings from the past and ?ideological themes? related with these sensations helped indirectly in the formation of communication strategies. Moreover, these sensations and related ?ideological themes? play the role of an aide in the construction of communication strategies when there is a crisis in communication between parties.

Author

Ayşe Şebnem Sarı

How to Cite

Ayşe Şebnem Sarı (Master Thesis). Public relation activities and communication strategies of Nationalist Movement Party, 2010, Gazi University.

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