A model proposal concerning the adoption of the internet of things technologies by consumers: An application

The purpose of this study which has been conducted based on the question of "How ready are we?" towards The Internet of Things Technologies (IoT) which will deeply affect consumers daily lifes and some consumption patterns is to explain behavioural intention towards the future adoption of IoT technologies by the consumers. From this point, Unified Technology Acceptance and Usage Theory 2 (UTAUT 2) is accepted as basic model and Technology Readiness Index' subdimentions (TRI) and Trust (TR) as well as Security and Privacy (SAP) are examined to show their effect on behavioural intention with the other variables in the model. With the data collected from 377 participants, to analyse and evaluate research model, PLS-Structural Equation Modelling method is used. This study, including second model in which all paths are working is proposed after measurement model and structural model analysis, has acquired lots of novel findings in terms of examining adoption of IoT technologies by consumers and presenting new relationships which haven't been described before according to literature. Accordingly, consumer's belief that they will become addicted to IoT technologies and the belief that they will get pleasure and joy after usage are more important than other variables such as percieved benefit considering adoption of IoT technologies. Besides, as customer's optimisim and innovativeness level increase, their control beliefs towards new technologies also increases and thus increases their trust as well as the belief that they will spend less effort when using these technologies. With the other relationships presented first time this study shows how complicated behavioural intention is at the point of customer's adoption. In this sense, results of this stuy has clues will light the way of both academic studies and practitioners. Keywords: The Internet of Things, Behavioural Intention, Unified Technology Acceptance and Usage Theory 2, Structural Equation Modelling, PLS