Investigation about supermarkets campaigns and consumer attitudes

we examine the relationship between development level of countries and their taxation politics. According to the relationship in tax on income, portion of direct tax on income and indirect tax on income are used as a indicator. Espcially, while in developed countries direct tax income has a bigger portion, in developing countries the portion of indirect tax income is smaller. In the article, the hypothesis is tested for Turkey by using data that are between 1987 and 2002 years. For this we try to explain in Turkey's economy the relationship between total tax on income and direct and indirect tax on income, and the effects of the relationship to Turkey's development level by using time series analysis. Tests: granger causality test, long term relationship, error correction model, co-integration analysis. Key Words: Supermarket, Campaign, Cheapness, Consumer