Research on consumer using and accepting "Getir" online application

Todays developing in communication technology and in social media online shopping applications increasing causes to changing people's lifestyle. Humans communicate, enjoy, get knowledge shop by using internet and using social media. Consumer's thoughts and attitude towards to online shopping vary from many reasons. The aim of this research is examining Getir application's using which is the most popular in our country by considering the consumer's thoughts and attitudes. The participants of this research is the one who use the online shop applications at least one time 386 consumers participate this research online by using Google Forms because of (Covid 19). Research model is based on technology acceptance model. Research applications is consist of demographics information from and technology acceptance and using which is translated to Turkish. Research data is analysed with SPSS program. And this data was tested with complement statistical analysis, reliability testing and validity testing. In the result of analysis, the Getir shop consumer pleasure and satisfaction is affected by the application's easiness and usefulness. And it is clear that their pleasure in using application affects their usage.