Image created by X, Y and Z generations via Instagram and Facebook

Instagram and Facebook, which are very popular among social media applications, are actively used by users. These applications, which have different usage types and levels according to the generations, provide suitable opportunities for individuals trying to create an image and also provide opportunities for making positive or negative feedbacks in this direction. In this study, the images created by X, Y and Z Generation via Instagram and Facebook were researched and findings were obtained in this context. Accordingly, the quantitative research method was chosen and the data obtained by using the questionnaires suitable for the study with face-to-face questionnaire technique were evaluated. In this regard, the sample of the study consists of a total of 900 participants, including individuals representing 300 X Generation, 300 Y Generation and 300 Z Generation residing in Gümüşhane and these participants were identified by the easy sampling method. As a result of the analysis of the findings obtained in this study, it was concluded that the participants generally tend to create images with social media usage of X, Y and Z generation and there are differences between the images they create.