Competition strategies which small and medium sized enterprises follow and an application
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Abstract (EN)
The importance of small and medium sized enterprises has significantly risen both in our country and over the world, particularly in the postmodern age in which we are, and is likely to rise more in the future. Competition having improved with globalization is a phenomenon which SMEs should overcome. To learn what kind of competition strategies small and medium sized enterprises follow or are akin to follow as a response to competition which is one of the inevitable pillars in free markets is the primary objective of this study.
Author
Mehmet Cüreoğlu
Institution
İnönü University
Division of Management and Organization
How to Cite
Mehmet Cüreoğlu (Master Thesis). Competition strategies which small and medium sized enterprises follow and an application, 2010, İnönü University.
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