Qualitative research on the process of gender stereotypes on digital platforms: Netflix example

In this thesis,20 people were interviewed in depth about gender, censorship and Love 101 by targeting the 18-30 age group.In line with the information obtained in the research, it was questioned how gender stereotypes are processed on the digital platform, whether they break judgments or not. The theoretical framework of the research is the sociology of masculinity and feminist theory. The aim is to explain gender stereotypes from two perspectives. In the literature, it is aimed to contribute to the literature by considering the lack of gender data on behalf of Netflix. First of all, the literature was scanned and then field work was carried out. The sample of the research is Beylikdüzü district. Another purpose of this thesis was the opinions of the participants about censorship on the digital platform. Based on the information obtained, it was concluded that censorship was not found to be true by young people, gender awareness was only a remarkable situation if one wanted to, and digital platforms were considered to have much more freedom comparing to other platforms. On the other hand, the participants stated that the Netflix series Aşk 101 shows a different perspective on gender stereotypes.