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Corporate social responsibility in Turkey: A research about the biggest fifty corporation

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2020
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Abstract (EN)

It is not possible for the enterprises that grow in the current period and aim to progress rapidly in the competitive environment, can only be fed from their economic interests. Consequently, while undertaking their economic activities, enterprises have also touched on the issues that are important to the society and have directed their primary objectives to the works that can be carried out for the benefit of the society in a sustainable manner. On the axis of public relations, enterprises have started to give importance to corporate social responsibility in order to increase their reputation and responsibilities to the society they are in and to sustain them most importantly. In studies conducted in this context Fortune Magazine published by Turkey (2017) year, "Turkey's Top 500 Companies" in the list starting from research first fifty company's corporate website on corporate social responsibility practices (CSR) Turkey is evaluated as work done in private. The concept of CSR has been examined with the content analysis method in order to reveal the way it makes sense and the way it has taken in the applications. Accordingly, the map created in Turkey was revealed reflection forms of CSR practices. The shares of companies regarding corporate social responsibility on corporate web sites have been elaborated and the way companies make sense of CSR concept according to their field of activity has been evaluated in the axes of their policies and international standards. Keywords: Corporate social responsibility, public relations, sustainability

Author

Melisa Altuntaş

How to Cite

Melisa Altuntaş (Master Thesis). Corporate social responsibility in Turkey: A research about the biggest fifty corporation, 2020, Başkent University.

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