Content analysis of the concept of augmented reality

Research and development studies on the use of augmented reality technology in various fields continue to develop day by day. In this study, developing areas will be examined and content analysis and classification will be made according to study areas. The purpose of this study; It is to analyze and classify the areas where the concept of augmented reality is used, which is one of the important results of the digital transformation that took place with today's space age. This thesis is a descriptive research in the document analysis model. Findings were obtained through descriptive document review in accordance with the purpose of the study. In the first stage of the study, authorized theses were accessed by using the keyword "augmented reality" in the thesis title with the detailed scanning option in the National Thesis Center, which can be accessed from the YÖK home page; Theses obtained from this scanning were transferred to the computer in pdf format. In the second stage, theses were subjected to document review. As a result, the study is a systematic literature review study to determine the general trend of the theses. Comprehensive evaluations were made in line with certain sub-question headings and categories, including 35 theses within the field limitations of business, marketing, tourism and information technologies in the field of social sciences, which contain full text and are accessible. Since the subject of augmented reality targets the learning issue of all individuals, not a specific audience, it is thought that the number of theses is insufficient and it is recommended to increase the number of theses on augmented reality.