The effect of service quality level to customer satisfactionin banking sector
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Abstract (EN)
The purpose of this research is to evaluate the service soffered by the banks in Gaziantep to the customer sand to determine the level of service quality tha taffects customer satisfaction. Int his context, as a result of the analysis of 410 sur vey dataobtained by using the sur vey technique in the research; reliability and empathy variables in service saffect customer satisfaction. Inaddition, it has been determined that customer satisfaction differs by demographic characteristics.
Author
Tayssır Dada
Institution
How to Cite
Tayssır Dada (Master Thesis). The effect of service quality level to customer satisfactionin banking sector, 2017, Gaziantep University.
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