The effect of need for uniqueness on customer participation behavior dimension of value co-creation behavior through product involvement
2020
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Danışman: Doç. Dr. Sertaç Çifci
Özet (EN)
The aim of this study is to investigate the effect of the need for uniqueness on customer participation behavior, which is a dimension of value creation behavior through product involvement The sub-purpose of this study is to investigate the effects of customer participation behavior, which is a dimension of value co-creation behavior (personal interaction, responsible behavior, seeking information, sharing information), on each other.
Yazar
Dr. Işıl Karapınar Çelik
Kurum
Bu Yayına Nasıl Atıf Yapılır
Işıl Karapınar Çelik (Master Thesis). The effect of need for uniqueness on customer participation behavior dimension of value co-creation behavior through product involvement, 2020, Bolu Abant Izzet Baysal University.
Anahtar Kelimeler
Lisans
Tüm Hakları Saklıdır
Bu eser belirtilen lisans koşulları altında paylaşılmaktadır.
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