Essay on marketing effects on sales activities of wire mesh factory and company policy application
2016
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Advisor: Doç. Dr. Serap İncaz
Abstract (EN)
Study addressing the impact of marketing on sales activities focused on the steel mesh sector. primarily in sales and marketing relationships in the first part of the work in this direction it was investigated. For this purpose, the concept of marketing and sales, marketing segmentation it is given the mix and variety. However, beyond the preparatory work was carried out with reference to the logistics concept. In the second part mentioning the steel wire business, the main component of the study, the definition of steel and steel wire, exports and imports both in our country and around the world are given the data. In the third and final part of the study analyzed the survey results obtained as a result of performing work was completed along with.
Author
Dr. Rıfat Ağırman
Institution
How to Cite
Rıfat Ağırman (Master Thesis). Essay on marketing effects on sales activities of wire mesh factory and company policy application, 2016, İstanbul Nisantasi University.
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