The suggestion of e-commerce cirriculum model based on the opinions of companies implementing e-commerce
2004
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Advisor: Doç. Dr. Ayten Ulusoy ; Yrd. Doç. Dr. Halime Arslan Yüceer
Abstract (EN)
HI ABSTRACT This research will provide a curriculum model for e-commerce according to the opinions of companies for implementation of e-commerce. The research consist of five main part. In section one, problem, purpose, importance, assumptions, limitations of the study, definitions are explained. In second section of research general knowledge and relevant publicities about e-commerce are given a place. In third section, search model, universe, sample selection, data gathering and analysis technies are explained. Universe of the research includes, big size companies that are registened to Industries in İstanbul and which are inplementing e-commerce. Because of small number of companies in textile/confection sector and the fact that implementing e-commerce stages ovenet different between companies, Nutriment and Computer sectors are also exploited. Through this way sample selection of the research is consist of responsible personel for e-commerce of 40 companies (40 person) who are believed to present the üniversel. In order to gather data about indentifying implementation stages of e-commerce and operations used in this stages a survey form is developed. Survey is implemented to responsiple personel of e-commerce of 40 companies which are in sample selection, by searcher. Data which were collected from 40 companies whose answer regarded appropriate are presented in a form of table with calculation of their percentage of frequency and finding are commented. According to the finding and comments that take part in forth section;. Responsible personel for e-commerce who perticipated in the search are employed as commercializer, computer expertise and e-commerce coordinater. More than 50IV percent of them graduated from universtiy and others from High Vocational Schools.. Companies' begining of implementation time does not goes back to more than 2 or 3 years. It means that implementation of e-commerce is a new phenomenon in Turkey.. As for reasons why companies participate in e-commerce activities adverterial, direct vending activities come at first, hater it was found that companies give importance ( accent ) to orders and thoughts of their clients.. It was found that, companies prefer especially in implementation of e-commerce, as away of receving order, secure order form and e-mail, as a security system SSL and SET as an instrument of payment credit cards and for advertisement online adverterials with the help of Banners and searching meters.. implementation stages and processes are identfied according to the conclusions of personel responsible for implementation of e-commerce. In the light of results and commented a curriculum model for e-commerce is developed.
Author
Dr. Serpil Arslanoğlu
Institution

Gazi University
Giyim Sanatları Eğitimi Bilim Dalı
How to Cite
Serpil Arslanoğlu (Master Thesis). The suggestion of e-commerce cirriculum model based on the opinions of companies implementing e-commerce, 2004, Gazi University.
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