Master'sOpen Access

The marketing strategies implamented during the economical crises and the banking sector

2010
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Advisor: Prof. Dr. İzzet Gümüş

Abstract (EN)

İn this study, what product, price, promotion and distribution strategies are examined in context with the marketing strategies that are carried out by the organizations during the economic crisis periods.

Author

Dr. Murat Bekir Şen

How to Cite

Murat Bekir Şen (Master Thesis). The marketing strategies implamented during the economical crises and the banking sector, 2010, Gazi University.

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