Evaluation of digital platforms in Turkey in terms of usability

Globalization and the competition necessitate the user-oriented design today. In the last years, usability has become a very important research subject. Usability, considering user satisfaction along with the user performance, is one of the key factors in determining the success of a product in today's competitive market. Digital TV platforms are selected for this study since usability is highly important for them. Designing a usable Digital TV platform is extremely important for users who have close interaction with them. In this study, 3 different Digital TV platforms are selected and their usability is analyzed. Different Digital TV platforms are compared in terms of their usability. In this context, fourteen users (decision makers) evaluate three different Digital TV platforms. The usability criteria used in Digital TV platforms evaluation is created one category: performance expectations. The best alternative is determined with a robust multi-criteria decision making method that is Analytic Hierarchy Process (AHP).