New form of production of musical content on the internet: The example of Âşık Mahzuni Şerif

These achievements discuss the transformation of the minstrel tradition as the traditional lifestyles that started with the industrial revolution were consumed: how the traditional was supported and modernized with technological developments as a product of the modern age; It is emphasized with theoretical and conceptual comprehensive importance that how and why people who need urban opportunities migrate from travel to the city and how the social structure of togetherness with mass media has undergone a significant transformation. hence technological developments in communications and communications that transform traditional lifestyles; The separation of time and space is structured in such a way that it becomes possible to transition to the new world and, in this sense, to separate the connection with the world. In the first part of the study, a traditional panorama of the features of social changes called traditional, modern and post-modern is presented. While face-to-face interaction environments are limited by the boundaries of traditional structures; As a result of all these developments, in transmission environments where mass media are active, freer spaces are provided to these structures and de-environment is achieved from non-local ones. This disconnection is carried out through various information tools, not in face-to-face interaction environments, and the events and phenomena of distant people interacting, which are time and location indicators where people cannot interact in their daily lives, become phenomena that can be considered separately from these boundaries. Indicating that such interactions have become massively mediatized, the first part of their parts explains relations with media and culture. In the second part, which is devoted to the relationship of the media with the minstrelsy program as a cultural phenomenon, the focus is on recording with recording tools and recontextualizing the quality of this process in new environments where various audio-visual media tools such as radio, television, and the internet stop operating the minstrelsy regime locally and enable these tools to operate again. In a context different from the ways in which the works are produced; It refers to the mediation of this process between the same or different styles or complete recontextualization. Therefore, during the transfer of music from the oral cultural environment to other cultural environments, the meaning of the music, the field of performance, and the perception styles of the recipient people or societies are transformed. The most obvious examples of this situation are seen in the mediation examples on social sharing platforms, especially as an extension of the internet. In the study, the mediations of the minstrelsy tradition on social sharing platforms; It is expressed through YouTube, TikTok, Instagram and Facebook platforms. In summary, the transformations experienced by the minstrels, who are active in the evidence of this entire financial panorama and minstrel tradition, are expressed through the Âşık Mahzuni Şerif Sample, through Mahzuni's various appearances, both in the monologic media period and especially in social media. This study aims to find a place in the standard system with explanations about Mahzuni Şerif's appearance, warmth and current dimensions in the media.