Master'sOpen Access

Cross-cultural management: A study on cross-cultural harmony capability of employee in accomodation sector

2011
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Advisor: Yrd. Doç. Dr. Gürhan Aktaş

Abstract (EN)

With the increasing penetration of globalisation over the world-countries, arapid change has been taking place in the societies, particularly in social andcommercial fields.With this change, the communication between countries andindividuals are increasing and borders between countries give their places to themutual communication. Companies which continue their activities in nationalmarkets have been affected by this change as well and with eager of adapt tochange, they strive for progressing in an innovative way. Strive of adapting tothis unavoidable change very rapidly, is a stubborn fact for the accomodationcompanies which are a member of tourism who has established a wide presencein the international market. One of the most important difficulties faced in therecently penetrated markets are the differences show themselves between thecultures. The necessity of establishing a communication between the individualsof different cultures, brings for both foreign tourists and hotel workers thenecessity of working in harmony of individuals who have different race,language, religion, cultural history, understanding and level, under the sameroof. In terms of management while some challenges have been faced inmultinational hotel companies where different cultures gather together, on theother hand, for the ones who succeeded to change the confusion to opportunity,managing the differences in a right manner creates positive results.In this thesis, at a rapidly globalizing world, with the effects of thedevelopments especially in transportation, communication and informationtechnologies, accommodation market workers has been investigated which is ina continuos communication and interaction with individuals from differentcultures. Cultural differences between the tourists from different countries andhotel workers in the 4 and 5 star hotels located in the vicinity of Antalya and itseffects have been analysed and in order to understand cultural differences, someproposals are presented which helps management of these differences in acorrect manner.Key Words: Cross-Cultural Management, Globalisation, Cultural differences

Author

Dr. Miray Ceyhan Bilgiçer

How to Cite

Miray Ceyhan Bilgiçer (Master Thesis). Cross-cultural management: A study on cross-cultural harmony capability of employee in accomodation sector, 2011, Dokuz Eylül University.

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